Test bikes on the road since 2026
Swiss road and gravel bikes – precisely engineered, elegantly designed and uncompromisingly focused on performance.
Have you seen one of our frames? Then you discovered us early.
Follow our journey
Follow the development of our first road and gravel bikes – from geometry studies to the first rides.
Receive insights into our development process, information about design, geometry and components, and preferred access to our first launches.
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Development updates and launch details — straight to you. We write only when there's something worth sharing.
Precisely engineered.
SENDA creates road and gravel bikes where technology, design and riding experience come together.
Together with experienced riders, we develop our bikes from the first sketch to the final model – with the ambition to combine uncompromising performance with lasting enjoyment.
Frame design
Every angle, every radius and every carbon layer is carefully considered.
Our goal is a balanced riding experience: efficient on climbs, precise through fast corners and comfortable over long distances.
Our riders are part of the development process, helping us refine every detail along the way.
We build road and gravel bikes with focus on what truly matters – and leave everything else behind.
We combine advanced carbon materials with precise construction to create performance where it matters.
Efficient power transfer when accelerating. Precise handling through technical sections. Balanced performance over long distances.
Our target weight for the top specification: below 7 kg.
Quiet lines, balanced proportions and carefully considered surfaces create a design language that is intentionally understated.
Beautiful without distraction.
Timeless beyond trends.
We sell directly because we want to invest our resources where they make the greatest difference: in development, materials, components and quality.
What you invest goes directly into your bike – not into unnecessary structures or multiple distribution layers.
Our Story
Between us, materials science and architecture come together – precise engineering and thoughtful design.
For years, we have built and refined our own bikes, always searching for better performance, perfect balance and the right riding feel.
SENDA was created from the belief that road and gravel bikes should not require compromises between engineering excellence, aesthetics and experience.
ORMA · SENDA Wheels & Components
ORMA is our wheel and component line – the same engineering team, the same standard, the same direct-to-rider approach. Our first wheelset, Momentum, is on the test bench now.
Explore ORMA →Planned finishes
Developed with the same philosophy as our bikes: reduced, timeless, crafted with attention to detail.
Slate Blue
Satin finish
Champagne Silver
Pearl finish
Dusky Rose
Satin finish
Graphite
Matte finish
Follow our journey
Our first bikes are coming to life. Follow our journey from the first concept to the finished road and gravel bike.
Receive development updates, insights from our studio and preferred access before launch. We will only reach out when we truly have something meaningful to share.
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